Intro
Somaticode is a health and wellness company focused on genetic and biochemical markers for health (specifically methylation). The challenge in designing for customers, both wellness practitioners and end users/patients, was to simplify the large amount of complex information into a personalized Plan of Action that was easy to understand, simple to follow, and eliminated second-guessing.
Practitioners: enable competent regurgitation of information to patients, while incorporating Somaticode's products into their existing offering(s) without creating multi-system burdens
Patients: enable both the "being coached by a practitioner" and self-service "go at my own pace" behaviors for patients
My role was to not only design the experience that would enable action for practitioners and patients, but to leverage no-code platforms to carry out the design. It was a lot of learning since no-code development was outside of my toolset, but I managed to create the entire ecosystem from start to finish.